Size Matters

One of my little joys in life is a Starbucks coffee with soymilk (I’m sensitive about dairy) and vanilla syrup. Since this is Arizona, I spend most of the year drinking it iced. I usually go grande on it because it’s only a smidge over 2 bucks and it’s enough caffeine for starting the day. But lately, I’ve been noticing an interesting trend.

This isn’t scientific by any means, but I’d estimate that on 75% of my visits, when I order a grande iced coffee, I’m served a venti. I’m never charged for the larger size unless I say it out loud, but I can’t help wondering what’s contributing to the upsizing. Do I look especially thirsty, or perhaps tired? (Probably.) Are tall people assumed to have deeper stomachs?

It happened twice this past weekend on two consecutive visits. I’d noticed and pondered the phenomena before, but it’s not until today that I’ve felt comfortable going public with the trend.

What about you? Does Starbucks upsize you, or is this personal?